Current or upcoming, designer collaborations have developed into an essential placement within affordable fashion. Not only are these collections coming from designers with impeccable reputations and brands, but they’re also sold for much lower prices.
While these collections have obviously stemmed from the desire for monetary gain, the warranted attention for somewhat more obscure brands (like Isabel Marant for H&M, who is a huge name in the fashion world but not so much a household name) has performed miracles for brand security in a market that’s, well, as Heidi Klum says, “One day you’re in, and the next you’re out!”
With a recent slew of successful collabs (the sold-out Versace for H&M and Philip Lim for Target quickly coming to mind), we expect 2014 to be yet another successful year; and with a look at this list of our favorite 15 most shoppable designer collaborations, we hope you’ll agree.
1. Alexander Wang for H&M
Streetwear enthusiast and perpetually cool designer Alexander Wang recently announced the news of his upcoming work with the company who put designer collaborations on the map, H&M. Though the new team has been silent since the news broke on Instagram during Coachella, we can only assume the sure-to-be-epic collaboration will include apparel and accessories for men and women but with fraction-of-the-price staples and Wang essentials.
With the launch date set for Nov. 6, this might be the only collaboration on the list to warrant waiting in line (because have you checked out his main line prices?).
2. Pharrell Williams for Adidas Originals
It seems music producer and singer Pharrell Williams has been enjoying a pleasant 2014 so far, from inspiring epic viral videos plaguing any Google search for “Happy” to garnering memes with the Vivienne Westwood “Arby’s” hat. Now he’s on to bigger and better things—and oh yeah, another collaboration (no biggie).
Though he is currently working on a collection with the high-street brand Uniqlo, it’s his collection with Adidas Originals that’s got us talking. Launching in late summer, from what we’ve heard, the line will be created with eco-friend Bionic Yarn (cool name, huh?), which is apparently made from sea-based plastic debris collected by The Vortex Project. But nothing about the designs seem to be branded “eco fashion,” featuring the singer’s take on the classic tracksuit and iconic Stan Smiths.
Following in the footsteps of the greats, such as Raf Simons, Yohji Yamamoto and Rick Owens, we expect to see Williams’ line continue for a few more seasons. Stay tuned!
3. Cynthia Rowley for J.Crew
We’ve recently reported on the limited-edition Cynthia Rowley for J.Crew capsule collection of custom wetsuits, but with the summer coming up quickly we’re sure to find more reason to purchase the preppy (and sexy) take on a swimwear essential.
With a price point of $210, the Cynthia Rowley collaboration might set the buyer back a few pennies, but with a lineup of suits featuring contrast stitching, colorblocking, polka dots and floral designs it’s sure to be a inspirational take on a drab commodity.
As noted by Julia Cook in her post, the wetsuits might not be ideal for those who find themselves more on the petite or lanky sides of the physique spectrum. But nonetheless, beach and surf enthusiasts can head over to purchase these high-quality pieces at select J.Crew and Cynthia Rowley stores, as well as online.
4. Joseph Altuzarra for Target
Known for his feminine and sexy design, CFDA Vogue Fashion Fund winner Joseph Altuzarra has teamed up with Target for the latest addition to their history of highly successful collaborations. In what will surely be one for the books, the young designer will be bringing his A-game to the department store with a whopping 50-piece collection to include apparel, lingerie, shoes and accessories. Key looks are said to include thigh-grazing stilettos, slim-cut blazers and his signature slit skirts.
Known for dressing some of the best-dressed celebrities like Jennifer Lawrence and Cate Blanchett (and has even been known to dress himself up in his creations), there won’t be a Hollywood price tag in sight when it comes to the Sept. 14 launch date. Because, get this: The highest price in the collection will be $89.99.
As typical with the Target collaborations, the Altuzarra x Target match-up will be available in-store and online at Target.com. To keep you going until September, check out the teaser video above.
5. Public School for J.Crew
Once an under-the-radar label, CFDA/Vogue Fashion Fund winners Public School have taken the men’s fashion scene by storm. Back in February we reviewed their stunning tomboy Fall/Winter 2014 collection, where they debuted their first-ever women’s collection. Now the brilliant design duo Dao-Yi Chow and Maxwell Osborne has taken to J.Crew for a refined 9-piece collection, including relaxed suits, a cool contrast chambray shirts and a mesh muscle tee.
However, if you’re a man thinking that this awesome label will be bringing an affordable take on their menswear to J.Crew, you’ll be disappointed. No contrast chambray for the men.
Though the official in-store launch date is set for June 16, the collection has become available for pre-order at JCrew.com this week. If Public School’s tough vibe isn’t quite your thing, try out their CFDA runners-up, Juan Carlos Obando and Marc Alary, collabs with J.Crew, available for pre-sale now as well.
6. Kate Moss for TOPSHOP
It’s been almost four years since her premier (and hugely popular) collaboration with Topshop, but the next Kate Moss capsule collection to the mega-store was fashionably late in delivering what we are always looking for: How to dress like Kate Moss. Inspired by the personal style of the iconic model, the much-anticipated collab features a wide range of looks, from fringe to feathers and pajama-like looks to glamorous must-haves.
The Kate Moss collection became available globally in 40 countries and online at TOPSHOP.com. If you’re thinking, “Since it’s already been out since April 30, I won’t be able to find anything still in stock,” you’d be surprisingly mistaken online. With a price point ranging from $75 to $690, you’ll be able to pick up a piece of Kate Moss style for yourself.
7. Ostwald Helgason for ALDO RISE
Since launching the ALDO RISE to support and celebrate talent within the fashion community, ALDO has benefitted from a great selection of designer collaborations, both emerging and established, from Preen to JW Anderson. And now UK label Ostwald Helgason for Spring 2014.
Having already hit stores April 2014, the design duo Susanne Ostwald and Ingvar Helgason are known for their modern usage of color and patterns. The ALDO HISE website describes the collection as “upbeat, light-hearted and joyful,” and with a look at the leather Lyndi pump you won’t be able to stop yourself from purchasing.
Eye-catching and beautiful, the capsule collection of footwear and handbags (which is a first for ALDO RISE) has been available in select ALDO stores and online at AldoShoes.com.
8. Rita Ora x Adidas Originals
Perhaps tapping the inspirations from her fashion friends Jeremy Scott and Karl Lagerfeld, British singer-turn-budding-fashion-icon Rita Ora will be debuting her first collection with Adidas Originals this August, the first out of five lines being entitled the “Black” line. Launching in store and online Aug. 14, expect a few basics (beanies and hoodies) with a variety of key items (glow-in-the-dark leather jacket and transparent raincoat). The next lines will be released at the beginning of September and November… and prepare for some major street cool moments!
9. Peter Som for Kohl’s
Peter Som embarks on a voyage to the infamously beautiful St. Barths for his print-heavy collaboration with Kohl’s, as part of their DesigNation program. With a price point ranging from $38 to $88, Som’s dresses, tunics and jumpsuits are available at a fraction of the cost of his main line. And with an inspiration from the islands, you’d be correct in expecting breezy, casual yet stylish staples in this lineup. Key looks include the Solid Tapered Jumpsuit, the Motorcycle jacket and a cool Low Hem Splatter Dress.
The capsule collection hit stores in April 2014, but the warm-weathered collaboration is still available online at Kohls.com.
10. Marimekko for Banana Republic
Hitting stores earlier this week, the Marimekko for Banana Republic collection’s 25-piece line combines unique colors with powerful patterns for a print-enthusiastic collaboration. Already favorites of celebrities like Jamie Chung and Olivia Palermo (who apparently received early access —lucky ladies), the limited-edition women’s capsule collection is a nice play on the Banana Republic aesthetic.
Featuring signature Marimekko designs, such as printed separates, tunics, rompers, maxi dresses and an array of accessories (zippered clutches, ballet flats and sandals) make up the bulk of the collection, but with a price point ranging from $39 to $149 it’s sure to be a major summer seller.
11. Zooey Deschanel for Tommy Hilfiger
Funny girl (and obvious New Girl actress) Zooey Deschanel has taken her iconic quirky style to the front door of fashion with her first-ever collaboration with Tommy Hilfiger. Titled “To Tommy from Zooey,” the capsule collection has been described as “modical,” which we’re still not sure is a real word. (We had to Google what it meant.) But nonetheless, the collection appropriately evokes the charming and bubbly style of this budding icon (and queen of modern hipsters).
The 16-piece collection consists of dresses, priced from $99 to $199, along with accessories—all embracing the shapes and shades of the ‘60s (patriotic shades of red, white and blue). Though some pieces are already sold-out, this collaboration is still very shoppable online at us.tommy.com.
12. Roland Mouret for Banana Republic
Another collaboration coming to Banana Republic (but this time in upcoming August 2014), the Roland Mouret for Banana Republic 25-piece capsule collection features skirts, tops, trousers and his signature dresses inspired by his own ready-to-wear line. Though he’s gone on record saying this won’t become a collection of watered-down reflections on past designs, we’re hoping for a few “Galaxy” dress moments.
What’s cool about this collaboration is how Mouret utilized the Banana Replublic’s signature Sloan fabric—that stretchy materials that somehow mysteriously clings but covers at the same time. Needless to say, this collaboration will undoubtedly deliver a few well-placed cocktail dress.
The collection will be available online and in select Banana Republic stores worldwide Aug. 2014 with prices ranging from $49.50 to $165. (What a steal!)
13. Riccardo Tisci for Nike
From gym essentials to high-street fashion, sneakers have taken a major evolutionary jump over the past few years with the help of stylish celebrities like Jay Z and Kanye West. Now, Givenchy’s creative director Riccardo Tisci has teamed up with Nike for a redesign of an iconic piece of footwear history, the Air Force 1.
We first got word of the Nike x RT collection in January, when the 39-year-old Tisci (pronounced “Tishee”) posted a sneak peak featuring the designer with model Joan Smalls via his personal Instagram. At once, it was obvious Tisci was involved; the shoes spewed Tisci-Givenchy-couture-ness (in the best possible sort of way, of course).
From the variety of shoe levels available (there’s even a knee-high length) to the bold, colorful detailing, the Nike x RT collection exhibits a distinguishable stamp of talent; however, priced at a steal of around $225, here’s a sneaker you won’t be too eager to take with you onto the treadmill. The sneakers are currently available in stores and online at nike.com.
14. Coco Rocha for BaubleBar
Coco Rocha is a prime example of how a model can take her career from the runway and turn it into megamillions (or at least hundreds of thousands). The 25-year-old supermodel can now be seen almost everywhere, from the beauty business to enjoying “the other side” on the front row at fashion shows. And now, she has voyaged into jewelry.
This season, Rocha has teamed up with BaubleBar, the online fashion jewelry destination. As their latest “guest bartender,” she has pulled together a 20-piece capsule collection to reflect her personal style. With a price point ranging from $28 to $120, her edgy bib necklaces and “oh-so-cool” ear cuffs won’t set you back—which is great news, since they are currently available online.
15. Lorde for MAC
If it weren’t already obvious through our post on how to dress like Lorde, we like the girl—she’s a talented singer with outspoken views and dramatic style. Needless to say, when we heard about her collab with MAC, we were ecstatic. (And yes, this will be the must-shop cosmetics line for you, especially if you’re into the whole vampy lip look with wing-worthy eye liners.)
Since hitting American charts, the young New Zealander has been very open about her love for the mega-makeup company, so it wasn’t surprising to hear of the collaboration. However, we are expecting a fair amount of goth glam when the collection hits stores on June 5 … Don’t let us down, Lorde.
Source : https://www.pastemagazine.com/blogs/lists/2014/05/current-or-upcoming-designer-collaborations.html